A tech-driven revolution is sweeping across China's subway systems, as Shanghai Sansi integrates cutting-edge LED display technology with artistic creativity to revitalize metro stations nationwide. From the interactive dual-screen spectacle at Beijing's Dawang Road Station to the cultural exhibition corridors at iconic hubs like Wangfujing and World Trade Center, Sansi is reshaping urban underground spaces with light and shadow, turning every subway journey into a visual feast.
Each advertising wall is more than just a screen—it's an immersive art space. By redefining subway stations with dynamic visuals and vibrant colors, Sansi allows passers-by to experience the fusion of technology and art during their stops.
Dawang Road Station: Dual-Screen Interaction
Dawang Road Station features a two-level, double-pillar, three-span underground design. The first underground level serves as the concourse, while the second level accommodates the island platforms for Line 1 and Line 14. Adjacent to the transfer passage, Sansi's dual advertising screens captivate passengers with high-definition content, multi-scene playback, and interactive engagement, transforming mundane transfers into engaging experiences while boosting ad visibility.
The centerpiece is Sansi's COB-packaged commercial display wall, delivering a seamless, high-resolution visual experience with ultra-narrow bezels and wide viewing angles. Space-saving yet stunning, the screen offers passengers an unparalleled visual journey. Beyond aesthetics, Sansi prioritizes sustainability—this LED wall boasts low energy consumption, stable long-term performance, and minimal maintenance, aligning with modern urban eco-friendly development.
Another display at the station utilizes Sansi's GOB (Glue on Board) advertising solution, featuring ultra-hard protective modules that resist scratches from heavy foot traffic. Minor abrasions can be wiped away without affecting display quality. Notably, the screen incorporates Sansi's patented non-magnetic panel fixation technology (Patent No.: 202120493158.2), specially designed for subway environments to prevent iron dust contamination from rail friction—enhancing durability and ensuring long-term stability.
Expanding Influence: Sansi's Rail Transit Advertising Solutions
Sansi's rail transit displays are not limited to Dawang Road but have also illuminated multiple Beijing subway stations.
World Trade Center Station: A monochrome-themed display with ink-bamboo motifs exudes Eastern elegance. Sansi's VOH series GOB splicing wall provides a durable, dust-resistant solution with extended lifespan.
Wangfujing Station: Positioned near transfer routes, Sansi's interactive screens enhance passenger engagement with vivid visuals and multi-scene content control. Behind the scenes, customized protective technology (anti-dust sealing, shock-resistant structure, and impact-proof framing) ensures reliability in harsh underground conditions.
By addressing subway-specific challenges—such as dust intrusion and LED damage—Sansi's tailored solutions redefine quality standards for transit advertising. As urban rail networks expand, Shanghai Sansi will continue delivering smart display innovations to transportation hubs across China.